BigRentz VP Marketing Discusses Digital Marketing for the Equipment Rental Industry

The post-recession construction boom has created an interesting time in the rental market with shortened project schedules, a challenging labor market, and increased material costs. However, these changes have created an environment where digital marketing efforts can create a substantial impact for equipment rental companies.

Jim Arabia, VP of Marketing at BigRentz, talked shop with ForConstructionPros on SEO and Digital Marketing. Check out the full article on the publication’s website.